Unit 5 // Task 4 // Primary Research

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This shows how more females took part in my survey and my target audience can be aimed at females.

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The majority of them said they have heard of Dua Lipa as she is a popular artist that many people know about. The people that do not know her will now know more about her as she is the chosen artist.

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The majority prefer listening to R&B, if I could chose my own song I would pick an R&B song as everyone likes it the most.

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More 18 year olds took part in this which means that my target audience is mainly aimed at 18 year olds.

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Betrayal is what most of them think the storyline is about which is correct as my music video is based on cheating which is known as betrayal. However the rest thought it was about love or hate or even all of these options which shows that they were not sure before watching the video what it may be about.

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Most people watch it on YouTube as it is a very popular app that everyone uses to watch videos including music videos.

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Some people want to watch it as they like the song and others want to as they like the storyline. However only 14.3% would watch it for the editing skills as they would want to see how effective our editing skills are or to watch it for all of those options listed.

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The majority say it matches the music video which is good as Dua Lipas song did not match her music video so therefore we wanted to make sure ours will.

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Majority think it is a good idea to add lip syncing to a music video so I might add some in mine. However 14.3% think it is a bad idea so I might also not add lip syncing throughout the whole video.

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Not many negative comments about this question as everyone thinks it is a good idea so therefore we will not make changes to the storyline.

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